Keeping up to date with current events and bringing customers themed airbrush stencils and designs can make a huge impact on any airbrush body art business in terms of marketing and increasing sales. European Body Art introduces the all new collection of Football and Mardi Gras airbrush stencils by NIX (Nick Herrera). Right on time for the upcoming Super Bowl, these stencils include a lingerie football league and classic football uniform stencil collections. With the increasing popularity of the lingerie football league, the Lingerie Football League Stencils will provide guests with a sexy look for any event whether it be a football party, an extraordinary night out or a Halloween get together. On the same note, NIX’s Football Uniform airbrush stencils allow artists to create customized football uniforms in a fraction of time.  Customers can choose from 3 different patterns, football numbers and letters as well as unlimited colors of EBA Endura or Vibe airbrush makeup.

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Halloween Scare!!

October is traditionally a month for scary movies, haunted houses, Halloween festivals and pumpkin patches.  Halloween night brings trick or treaters, young and old, and partiers, scrambling to your door or  party with Halloween makeup and scary body painting looking for candy.
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Trick or Treat with EBA

The really scary thing about this time of year is getting “tricked” into thinking you have plenty of time and miss the chance to make a huge profit by cashing in on the second largest U.S. consumer spending holiday in the U.S.!  If you don’t act now you may miss a huge opportunity to rake in some serious candy…spooky to think about!
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Experience ZeroG’s Success!!

With the release of the innovative ZeroG airbrush, the summer of 2011 was an exciting one for EBA. This gravity fed airbrush, with patent pending technology, has revolutionized the airbrush industry and massively changed the way artists can operate, with zero limitations. The ZeroG produces fine, accurate, detailed lines that allow artists the freedom to use only one hand to switch between colors and makeup media. The stencil-friendly applications help simplify your business and help to expedite customers wait time. EBA also includes a unique training DVD with each ZeroG purchase that teaches all skill levels how to use the ZeroG airbrush and will help troubleshoot any problems an artist might have.
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Body Paint like A Pro

Paul Roustan is an award winning champion airbrush artist and graduate from The School of the Art Institute of Chicago. Paul’s airbrushed body paintings have been used for numerous events worldwide and featured in fashion shows, parades, photographic workshops, and on the walls of galleries all over the world. This year Paul was the winner of the North American Body Painting Championship where he painted two amazing pieces that inspired many people.

EBA enjoyed meeting Paul at the competition and was able to get an inside look on what inspired Paul to prepare the two pieces from NABPC. Paul was enthusiastic and supportive about EBA’s products, “EBA’s paint flowed very nicely, there was minimal clogging. The vibrancy was excellent and as expected, I found that the Vibe makeup was above a standard level. Overall, I was not disappointed at all with the durability of the vibe makeup. The quality of the vibe makeup colors I used was great.”

Recently, Paul just released his first in-depth training DVD called “Bodypaint Airbrush Techniques”.  From beginner to advanced, this DVD covers basic airbrush techniques; Line Thickness, Dots, Dagger Strokes, Gradation, and Loops. Artists will learn 3 different types of body painting styles and techniques  that will expand their basic knowledge and airbrush body art skills. Make sure you order his DVD TODAY!!

This has been an exciting kick off to the summer season for European Body Art!  EBA has grown substantially since the 1^st of the year with an exponential increase in interest after each trade show that we’ve attended.  From the full body art competition in Dallas, TX, to the haunted/ FX show, staying at the forefront of our industry with innovative products is our secret to success.

Recently, EBA was discovered by CBS News at the Transworld Halloween and Attractions show in St. Louis, Missouri. After seeing our talented artist Nick Herrera, and his unique and his signature award winning design collection, NIX®, CBS/KCAL 9 in Los Angeles, decided to do a segment on EBA in promoting IMATS (International Make-Up Artist Trade Show) in Pasadena, CA. IMATS is the cosmetic industry’s largest gathering, and needless to say, EBA was honored to take part in this great opportunity. Not only did the segment feature our sponsored artist, but it brought attention to our amazing products and unique focus on the body art industry in general.

The ZeroG has successfully launched worldwide and the feedback we are getting is exciting!! Watching attendee’s use the ZeroG at trade shows and seeing their reaction after a “hands-on” experience is exhilarating and gratifying.  In fact, EBA decided to put our ZeroG claims of functionality and performance to a further test by agreeing to take part in “Family Days” at several Angel’s baseball games in Anaheim, CA. For four hours EBA artists painted approximately 400 people of all ages and the results were impressive.  No other system provides the same efficiency, user friendly application, functionality and performance as the ZeroG System. With zero cleaning, zero flushing, zero clogging and zero limitations, the ZeroG is revolutionizing the airbrush industry and the unique ways that the airbrush can be used!

EBA

EBA, The Talk of The Show

This past month European Body Art attended the Face and Body Art International Convention (FABAIC) in Orlando, FL and the Midwest Haunters Convention in Columbus, OH. At both events, EBA showcased our new ZeroG airbrush and also presented many new and exciting products including our face and body painting designs featuring our patent pending StencilFlex technology.  Additionally, Nick Herrera and his innovative NIX® designs, the exclusive sugar skull and FX collections, were a huge hit.

With long hours and a tight schedule, Nick not only demonstrated 6 body paintings, but was able to show his amazing talent while teaching classes on the art of airbrushing, face painting and tattoos. At each class, Nick went into great detail on various techniques, how to get the best coverage, how to achieve crisp clean lines, and how to find and use the right equipment.

EBA assisted Nick in his classes on airbrush tattoos and taught students how to use the New ZeroG Airbrush. The artists, ranging from beginners to advanced, learned about new techniques, new products, and how to venture out and expand their imagination. Watching the attendee’s reaction to a “hands on” experience with the ZeroG was very exhilarating as they were overwhelmed at the simplicity that the ZeroG brings to the airbrush industry.

EBA’s new ZeroG was the talk of both conventions. Doing back to back shows, we constantly had an excited crowd gathered around our booth to see the new ZeroG airbrush in action. This experience confirmed to us how great the new airbrush is going to be for artists of all levels. With zero cleaning, zero flushing, zero clogging and zero limitations, the ZeroG is revolutionizing the airbrush industry.

PREPARING YOUR BUSINESS FOR A SUCCESSFUL SUMMER SEASON

With summer approaching, our busy season is just around the corner. Being prepared for the increase in business is the most important thing you can to do to ensure your profitability. EBA not only wants to make sure that you are prepared, we want to make sure that your business is growing as well.  It is extremely important to be organized, set goals, and be adaptive to change. This will help make sure you have a successful summer.

Here are tips that will help you better prepare for the busy season:

ADD NEW GOODS AND SERVICES

By adding new products you will also be adding exciting features that will allow your customers to have a variety of choices to fit their needs.

1. 1. Airbrush Face Painting

Airbrush face painting is a quickly growing trend for children and adults alike.  Because a stencil is used, more intricate and artistic designs are being seen on the market. No longer is the norm childish, hand painted face designs. EBA has initiated a new fad of body painting by bringing our customers designs geared towards a more mature audience.

With FacilFaces, Airbrush Face Painting is a quick and easy system that offers you a clean and crisp way to create exciting designs for your more demanding customers. This will allow you to expand into more areas and add more services, rather than limiting yourself. You will find that applying airbrush face painting is just as easy as airbrush tattoos.

2.      New designs

EBA carries a wide variety of airbrush tattoo stencils that are themed to fit your business needs. EBA has designs from extra small to full sleeve tattoos, making sure that you can offer designs that your customers want.  Adding new designs and expanding your inventory lets your customers see that your business is growing and it gives them a chance to try out new temporary tattoos!

3.      New colors: Adding new colors gives you an opportunity to charge more for your designs.

a.      NEW metallic  COLORS

b..       Florescent

4.       Glitter

5.      New Work Station

1. EBA’s airbrush workstation equipment provides your business with maximum organization, storage space and a professional appearance.  European Body Art understands that portability is a crucial aspect for every mobile business so EBA offers several different table styles to meet your needs. Our T-5 and T-3 airbrush workstations combine functionality, durability and an attractive design, all into one workstation. EBA allows you to transport all of your airbrush equipment and supplies at together, saving you valuable time and energy after a long event. EBA’s T-5 and T-3 airbrush tables are designed to be on the move with you, where portability, organization and the proper storage of airbrush equipment and supplies are indispensable.

BE PROACTIVE

1.  Events and Location

Make sure you have the right booth location at events. It sounds obvious to suggest that, but location is key at events. You will need to stay in close contact with the layout coordinator in order to ensure that you have the spot that you want. The corners of the main isles are the best locations and attract the most traffic. If you are at an event with a carnival, try to get a spot near the entrance of the carnival or on the midway that shuffles the guest towards the carnival. You may not always get the spot that you want, but your chances are much higher if you try.  Start planning the events NOW!!

2.      Marketing

a.      Having the right DISPLAY is important; make sure that your business looks professional. Choose from EBA’s professional banners and ask us how we can help you customize your displays and signs.

b.      Get your name displayed. Add specials such as, “NEW” Designs, “Buy 1 get 1 half off” – people like deals, especially in this current economy.

EBA’s patent pending StencilFlex technology is the cornerstone of the FacilFaces stencil designs, bringing airbrush face painting to a whole new level. The StencilFlex technology allows stencils to be bent and placed around oddly shaped areas that are being painted with an airbrush or brush. This allows for quick and easy application while preventing the paint from going under the stencil.

StencilFlex technology was invented out of necessity. When EBA’s Team gathered to create a faster, cleaner, more comfortable way to apply to those hard to reach areas, the StencilFlex technology was born.  After trying it out on several faces, we realized that airbrushing around the nose and eyes using a stencil that was scored or bent in a meaningful deliberate way would allow the integrity of the design to remain intact. The invention consists of an engraved, scored or cut stencil with marked instructions guiding the user on exactly how to lay stencils flat onto uneven surfaces.

For example, a stencil designed to fit around the eye and the bridge of the nose is in the way but by using the StencilFlex technology, a scored stencil can be easily bent without disrupting the integrity of the design that is cut into the stencil.  The artist can hold the stencil in place around the eye with the folded/scored area of the stencil fits on the bridge of the nose. In this way, the area of the design which constitutes the bridge of the nose can also be sprayed cleanly without discomfort to the client.

Facil Face Airbrush Face Painting is a quick and easy system that offers you a clean and crisp way to create exciting designs for your customers. European Body Art has developed a way to bring you the fastest airbrush face painting application without jeopardizing the quality of the final product. By offering airbrush face painting with the New StencilFlex technology along with your creative custom art work, you will see how this will bring a new and exciting increase in profits!

Check it out!!!

http://www.europeanbodyart.com/face-paints/

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